Getting Started:
An Introduction to Online Business
Though there are many definitions for
online business, here's the
one that I deem most apt for our
discussion here:
Online business is one
that is operated via the internet and that brings income via the internet as
well.
In online business, your website or
blog is your showroom/store
where you display your wares and
skills and convince prospects
that you offer quality.
There are two types of
online business: active and passive
An active online business is one that requires you to render
specific services or requires your
active participation in some other
way. Most of the time, the profit
you'll make from an active business
is proportionate with your activity.
For instance, if I’m a freelance
writer. So, my monthly income is based on how many writing assignments I
complete within a month. If I decide not to write, then I won’t make money.
Your online business would be an
active one if you render services
such as ghost-writing, graphics
design, SEO, programming, virtual
assistance, data entry, etc.
A passive online business is one that brings income
continuously even when you're not actively involved.
In online business, your website or
blog is your showroom/store
where you display your wares and
skills and convince prospects
that you offer quality.
But
does that mean you're not required to do anything? No.
In fact, for you to make money
through passive means, you must
have invested lots of time, effort,
and even MONEY right from the
beginning. Only after you've built
your business perfectly can you sit
back and enjoy the fruits of your
labour. So, passive online businesses also require hard work (even more than
active
businesses).
When a passive business starts to
generate profits, there's no limit
to the income you can make from it.
And you can continue to make
money even when you're sleeping (that
why it's called "passive").
Examples of passive online businesses
include affiliate marketing
and information
marketing (you’ll know more about these later).
The bottom line is that both
active and passive online
businesses require hard work.
So, if a
self-proclaimed "genius" somewhere is promising to teach you how to
make thousands of dollars overnight or at the click of a button, quickly raise
your bullshit detectors and look elsewhere.
PS. Sports betting, investing in HYIP
schemes, and being paid to read emails or completing surveys are ways by which
people make
money online. But
they’re not real online businesses.
A real business is what you own, run,
and have control over the income it brings. So, I only teach real businesses
that have permanent profit potentials.
With the above in mind, let's look at
the tools you'll need to start an
online business.
No, you don't need to be A PROGRAMMER or A Graduate In Marketing or writing.
And you don't need a huge amount of cash to get started, either.
Here is a short list of all that you need:
· A computer (laptop, desktop, etc.)
· A reliable internet connection
· Basic computer skills (browsing the internet, typing, performing
simple computer operations such as uploading images, etc.)
· Minimal writing skills. I stress the word "minimal."
All you need is a basic ability to express yourself clearly.
· $10 per year to register your domain name. Plus hosting fees (this
varies depending on your chosen host) if you're not going for a free hosting
platform.
· Most importantly, a strong determination to learn and take action,
and the zeal to succeed.
Having understood all that has been stated, it’s
very important that
you know the hard sides of online business, as
this will help prepare
your mind for the challenges ahead.
You’ll learn these in the next lesson.
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